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Privacy Policy

PRIVACY POLICY

Heritage Trends honors the privacy of our visitors, customers and email list subscribers. Our ultimate agenda for collecting your information is to enhance your shopping experience with us. This privacy policy is intended to assist you in understanding what information we gather about you when you visit this website, how we use that information, and the safeguards we have in place for that information.

YOUR CONSENT

The information that you provide during registration is used to provide you with personalized services. Account information that you supply will be used to process requested transactions or to contact you regarding a particular transaction. In the event of any illegal activity regarding fraud or misuse of this website, Heritage Trends reserves the right to disclose user information to law enforcement and/or third parties if there is reason to believe the user is violating the terms and conditions of our company, or where otherwise required by law or by legal process.

INFORMATION WE COLLECT

When you place an order with Heritage Trends we ask for information such as your name, email address, delivery address and contact details. We keep a record of some of your information, such as your contact details, purchases with us and any email correspondence you send us. This helps us to process your order efficiently, deal with any queries you may have and track any concerns you may have had with our products or services. We do not pass on your details to any third party but may, from time to time, use your information for our own marketing purposes.

Information collected is used to provide and maintain the website and is used at Heritage Trends’ discretion. This Information may also be used to contact you to further discuss interest in our company, the services we provide, and to send information regarding Heritage Trends. You may be invited to receive email correspondence by providing an email address.

All Personal Information we collect from you requires your consent, for example, opening an account, purchase and delivery of products, special offers, etc.  We may request your consent from time to time to take part in improved product performance or for marketing purposes that we think will be useful to you.  However, unless you are informed otherwise, the Personal Information we hold is for establishing and managing our business and customer relationship with you.  Sensitive information is subject to greater restrictions and governed by law.

By communicating with Heritage Trends, including by email and by completing online forms, you are giving your consent to the collection of the Personal Information you provide. You have the right to anonymity and do not have to supply us with information. However, if you choose not to provide the information and we need to fulfill your request for a specific product, we may be unable to provide you with that requested product.

Occasionally we require organizations outside Heritage Trends to provide a service for purposes, which are necessary for us to conduct our business, functions and activities (such as shipment and delivery of products).  We take all steps to ensure these organizations both inside and outside of the United States deal with Personal Information according to this Policy.

UPDATING YOUR PERSONAL INFORMATION

A summary of the information we collect about you is always available to our account holders. We prefer to keep your personal information accurate and up-to-date. To do this, we provide you with the opportunity to update or modify your personal information including billing and shipping information by logging into your MyAccount profile.

You may also have the ability to update or remove your Personal Information by logging into the Website and editing your Personal Information within your profile (to the extent one exists).

NON-PERSONAL INFORMATION

We may also request non-personally identifiable information, such as shoe size, buying preferences, gender and/or age. This is known as demographic or profile data. We may use this data to improve our site and/or tailor your experience at our site, showing you content that we think you might be interested in, and displaying content according to your preferences. While providing this information is optional it allows us to enhance your shopping experience on our site.

WHAT IS A COOKIE?

Heritage Trends uses a browser feature known as a cookie. A cookie is a small data file that is stored by your Web browser on your computer. Cookies are used to help track your clicks and pass information as you go through the pages within Heritage Trends. Cookies only identify your computer to our servers when you visit our Website. This allows Heritage Trends to make our site more responsive to your needs by delivering you a better and more personalized experience. Heritage Trends also uses cookies to keep track of how many items you put into your shopping cart and to remember you when you return to the site. Performance data from your session will be used to improve the hardware and software used to provide this service. Data collected may be used to help us determine what additional features would be of benefit to you on this site. Cookies are safe and cannot be used to deliver a virus.   Most web browsers are set to accept cookies.  If you do not wish to accept cookies, you can refuse the transfer of cookies to your computer's hard drive by adjusting your Internet browser.  Without accepting a Cookie, you can browse through our site; however you encounter issues when establishing a shopping cart session and/or when making a purchase through our site.  Heritage Trends will never use cookies to retrieve information from a computer that is unrelated to our site or services.

OPTING OUT

Heritage Trends may also email (or send via other methods) information regarding updates to the website, newsletters, advertisements, or other correspondence.  You will have an opportunity to unsubscribe to any emails or mailings by clicking on an "unsubscribe" hyperlink contained in such promotional emails or by emailing us at info@heritageT.com to request and unsubscribe.  Despite unsubscribing from such list, Heritage Trends may send confirmation emails if you order online and may need to contact you by phone, email or regular mail with questions or issues concerning your order.  Heritage Trends shall not be liable for problems arising from the opt-out procedure.

LINKING TO THIRD PARTY SITES

For your convenience, our Web site may contain links allowing you to access third party sites. (E.g. Links to the websites of various shipping providers used to ship and track the delivery of your order.) Links that appear on Heritage Trends should not be deemed to imply that we endorse or have any affiliation with the linked Web sites. Heritage Trends is not responsible for the privacy practices or the content of such Web sites. We encourage you to review the separate privacy policies of each site you visit in order to ascertain how they treat user information.

PROTECTING YOUR PERSONAL INFORMATION

Heritage Trends uses security measures in order to protect from the loss, misuse and alteration of information under our control. All information described above is stored on restricted database servers. Heritage Trends takes the following types of security measures: use of technologies and policies, secure socket layer certificate authentication, and limitations of administrative access to our systems. 

 Orders placed on our site are encrypted using SSL technology, the industry-standard authentication and encryption technology, to ensure your transactions are protected. With SSL implemented on both the client and server, information transmitted over the internet will remain unaltered and secure. In order for SSL security to work, you must use an SSL enabled browser. Most Netscape and Explorer browsers, version 3.x and later, support SSL.

Please note that email is not encrypted, and therefore NOT a secure means of transmitting credit card information. Heritage Trends will NEVER request sensitive information over e-mail.

CHILDREN'S PRIVACY

The Children's Online Privacy Protection Act imposes certain requirements on web sites directed at children under 13 that collect information on those children, and on web sites that knowingly collect information on children under 13. HeritageT.com is not directed at children under 13, and does not knowingly collect any personal information from children under 13.

CHANGES TO OUR PRIVACY STATEMENT

From time to time, it may be necessary for us to review and revise our privacy statement.  We reserve the right to change our privacy statement at any time and to notify you by publishing an updated version of the policy on the Heritage Trends website at www.HeritageT.com.

HOW TO CONTACT US

We are always pleased to hear from our customers and prospects. We are always grateful for any time you spend providing us with the knowledge we need to ensure our customers are completely satisfied - we want you to return to this site and to recommend us to your friends and family. 
If you have any questions or feedback in relation to this policy or its administration or if you would like more details of the type of personal information Heritage Trends holds, for what purposes, and how we collect, hold, use and disclose that information, please contact Heritage Trends via email info@heritageT.com

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